Serum 30 is our next-generation high-potency brightening serum formulated with 30% Vitamin C ( L-Ascorbic Acid USP + Et-VC) ideal for all skin types, especially moderate to severely hyperpigmented.

This high-potency formula targets both surface-level and deep pigmentation and damage, visibly brightening existing discoloration and preventing future pigmentation and damage. It delivers powerful antioxidant and inflammation protection, and improves skin texture, tone, and radiance—revealing a brighter, healthier-looking complexion.

• Level 3 Brightening & Hyperpigmentation Correction
• Level 2 Fine Line & Wrinkle Smoothing
• Oil-free, alcohol-free, non-comedogenic & hypoallergenic
• Hydroquinone-free & retinol-free

The pharmaceutical grade Vitamin C in this formula, L-Ascorbic Acid USP, is the purest, most potent, and bio-available form of Vitamin C available. Traditionally difficult to stabilize in formulations, this gold-standard ingredient is a cornerstone of Radiance Serum, made possible by our exclusive IntraDermal System (IDS)®. This proprietary delivery system protects the Vitamin C and enhances penetration into all skin layers, with 2x more Vitamin C retention in the skin overall and 4x more in the dermis, while resisting oxidation to maintain maximum potency and consistent, visible results.